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master's thesis
SWOT analiza Grada Požege
2016. urn:nbn:hr:132:926488
Čirko Brižić, Marina
Josip Juraj Strossmayer University of Osijek
Faculty of Law Osijek
Chair of Economics

Cite this document

Čirko Brižić, M. (2016). SWOT analiza Grada Požege (Master's thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Law Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:132:926488

Čirko Brižić, Marina. "SWOT analiza Grada Požege." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Law Osijek, 2016. https://urn.nsk.hr/urn:nbn:hr:132:926488

Čirko Brižić, Marina. "SWOT analiza Grada Požege." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Law Osijek, 2016. https://urn.nsk.hr/urn:nbn:hr:132:926488

Čirko Brižić, M. (2016). 'SWOT analiza Grada Požege', Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Law Osijek, accessed 07 April 2025, https://urn.nsk.hr/urn:nbn:hr:132:926488

Čirko Brižić M. SWOT analiza Grada Požege [Master's thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Law Osijek; 2016 [cited 2025 April 07] Available at: https://urn.nsk.hr/urn:nbn:hr:132:926488

M. Čirko Brižić, "SWOT analiza Grada Požege", Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Law Osijek, Osijek, 2016. Available at: https://urn.nsk.hr/urn:nbn:hr:132:926488

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Metadata
TitleSWOT analiza Grada Požege
Title (english)SWOT analysis of the town of Požega
AuthorMarina Čirko Brižić
MentorMartina Mikrut (mentor)
Committee memberNihada Mujić Mehičić (predsjednik povjerenstva)
Committee memberJelena Legčević (član povjerenstva)
Committee memberMartina Mikrut (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Law Osijek
(Chair of Economics)
Osijek
Defense date and country2016-12-22, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
U samom početku objasniti će se što je to SWOT analiza, obilježja i nastanak ove analize, prednosti i nedostatci SWOT analize, elementi SWOT analize, odnosno unutarnje okruženje (slabosti i snage), zatim vanjsko okruženje (prilike i prijetnje), SWOT analize i njezina četiri glavna zaključka, što se može iščitati iz SWOT analize, te proces provedbe same analize. Naglasak je stavljen na grad Požegu koji je biser "Zlatne doline", smješten u srcu kotline koju okružuju Psunj, Papuk, Krndija, Dilj... More i Požeška gora. Grad Požega ima 26.403 stanovnika, s gotovo osam stoljeća pisane povijesti, ali za koje arheološke iskopine potvrđuju i tragove življenja u predpovijesti. Ovaj grad se prvi put spominje daleke 1227. godine, kada požeška tvrđa postaje kraljevski posjed. Proučavajući društveni razvoj i infrastrukturu, gospodarstvo, urbano okruženje, te turizam i poljoprivredu vidno je da se povećanje konkurentnosti požeškog kraja bazira na tri razvojna faktora i to razvoju i rastu gospodarstva, održivom upravljanju prostorom i gradskom infrastrukturom, te povećanjem kvalitete javnih usluga i socijalne uključenost. Iz SWOT analize vidljive su očite slabosti grada Požege u području zadovoljavanja potreba socijalno marginaliziranih skupina, ali i onih skupina u nepovoljnom položaju. U prvom redu možemo navesti nedovoljno generiranje novih radnih mjesta uslijed čega dolazi do neaktivnost i demotiviranosti nezaposlenih, a s time dolazi i sve veće napuštanje grada u potrazi za boljim životom. Less
Abstract (english)
Right at the begining it will be explained what SWOT analysis is, the features and the origin of this analysis, the advanteges and disadvanteges of SWOT analysis, elements of the SWOT analysis,respectively the internal surroundings (weaknesses and strenghts), then the external surroundings (opportunities and threats), of the SWOT analysis and it's four main conclusions, which can be deduced form the SWOT analysis, and the process of conducting the analysis. The focus is put on the town of... More Požega which is the pearl of the "Golden valley", which is located in a valley surrounded by the hills of Psunj, Papuk, Krndija, Dilj and Požeška gora. The town of Požega has 26.403 inhabitants, with almost eight centuries of written history, but with archeological evidence pointing at prehistoric inhabitation. This town is first mentioned in 1227., when the castle of Požega became a royal fief. By examining the social development and infrastructure, economy, urban enviroment, turism and agriculture it can be seen that the increase in competitiveness of the Požega region is based on three development factors which are the development and growth of the economy, sustainable space and town infrastructure management and the increase of public service quality and social inclusion. From the SWOT analysis obvious weaknesses of Požega can be seen in the field of satisfying the needs of socialy marginalized groups but also of those groups in a unfavorable position. First and foremost is the problem of insufficent creation of new working places which leads to the inactivity and demotivation of unemployed citizens which on the other hand leads to people leaving the town in search of a better life. Less
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:132:926488
Study programmeTitle: Public Administration
Study programme type: professional
Study level: specialist graduate
Academic / professional title: Strucni specijalist / strucna specijalistica javne uprave (Strucni specijalist / strucna specijalistica javne uprave)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2017-11-30 11:54:30
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